Career Warfare: 10 Rules for Building a Successful Personal Brand on the Business Battlefield

Version: Unabridged
Author: David F. D'Alessandro , Michele Owens
Narrator: Grover Gardner
Genres: Business & Economics, Self Development, Motivation, Health & Wellness
Publisher: American Media International
Published In: January 2005
# of Units: 4 CDs
Length: 4 hours
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The best-selling author and CEO of John Hancock offers concrete advice on building a reputation that commands respect, coping with office politics, and surviving the less-than-sane aspects of any organization.

Reviews (7)

A bit dated

Written by Anonymous on March 24th, 2010

  • Book Rating: 3/5

This book has excellent information in it, and is worth listening to. I would say at least half if not 75% of the information is still very relevant in Corporate America in this day and age, mostly the parts that people will be the most irritated to hear...the truth about the fact that its all about office politics in the corporate structure, even still. Yes, some portions are outdated, such as the lavishness of entertaining clients and impressing bosses, but not THAT outdated, I work in Corporate America, and have seen corporate parties just this last year that I thought were still over the top. So definitely still good information as bitter of a pill as it is to swallow, and not so outdated to be out of touch. There is a lot of information in here that most people simply dont want to hear or believe, and hence some overly harsh reviews.


Written by Anonymous from Omaha, NE on February 21st, 2010

  • Book Rating: 2/5

A for entertainment, B for insight into the Corporate America of the 1970's and '80's, D for introspection. While this guy is all ego, he does get the point across that everyday can be a political battle that could determine your career at your corporation. However, ripping on people is not the sort of characteristic I'm looking for in a CEO.

Easy to listen to

Written by Anonymous from Wilmington, DE on August 28th, 2009

  • Book Rating: 4/5

This was an enjoyable book. The personal stories shared by the author were very entertaining, and I gained some practical tips.

Career Warfare

Written by Anonymous from Montgomery, AL on August 4th, 2007

  • Book Rating: 5/5

Great audio! The author definitely has his opinions on what works and what doesn't. He highlight major mistakes to avoid, and what to expect if you do them. And guidance on how to plan your career..... tells it like it is... even if it is a little tough to hear. Highly recommend.

How to survive in Business

Written by Anonymous on July 10th, 2007

  • Book Rating: 4/5

I really enjoyed this book. Anyone in the business world knows the textbook side of business taught in college. The politics of business are the real challenge. David D'Alessandro really knows how business works and presents it in a comical and enlightening way.

Old Thought

Written by Louie Gravance on October 3rd, 2006

  • Book Rating: 1/5

Not the way I run my business or my career. A better title my have been, "How To Succeed in Business in 1983". The author offer "tips" on impressing your clients with tickets to Broadway shows, and winning at the cost of co-workers deemed "inferior". Interesting only in its revelations of how business people conducted themselves in the days of the "two Martini lunch deals". Anachronistic and pompous.

Career Warfare

Written by Brent Gonzalez on June 6th, 2006

  • Book Rating: 4/5

I'm sure this would be very helpfull in big business. You may have to strech to link it up with a small town application but it's there. Over all a good read (sorry, a good listen) If your looking to move up the corprate ladder read this book. If you live in a small town like me, it's still a good read but it wouldn't be first on my list.

Author Details

Author Details

D'Alessandro, David F.

David F. D'Alessandro is a former Chairman and CEO of John Hancock Financial Services. He is sought after as a speaker for corporations, universities, and governmental conventions. In addition, D'Alessandro is a guest columnist for the Boston Globe and a guest commentator on CNBC for a variety of business and social issues. D'Alessandro also serves as the Vice Chairman of the Board of Trustees at Boston University.

Owens, Michele

Owens is a former speechwriter for Governor Mario Cuomo of New York and Governor William Weld of Massachusetts.